Not So Green Motors

Jan 07 2010

Perhaps the fact that it has disappeared so quickly is evidence of the vapidness of Honda’s myearthdream.com concept. Reaching out to race fans while simultaneously funding petrol wasting automobile racing must have created some cognitive dissonance even for the auto executives. But this schlock is part of what makes analyzing greenwashing interesting. A lot of [...]


Ford Model T Had Better Gas Mileage

Jan 07 2010

The Model T got better gas mileage than the average Ford vehicle today. Read more here But that doesn’t stop Ford’s marketing crew from creating the illusion of progress, as was clear by their sponsorship of Yahoo!’s greenwashing ad-revenue portal. Jump Start Ford campaign


Carbon Offsets Effective?

Jan 07 2010

Voluntary Carbon Offsets Does it really help? Alice Kenny: Environmentalists Clash Over Carbon Offsets Carbonfund.org A critique from The Nation It should be the responsibilty of corporations to reduce pollution, not something they should be paid to do. Furthermore, a few small changes in individual lifestyle might be more effective than shelling out cash. Ah, [...]


Who Killed the Electric Car?

Jan 07 2010

After California mandated that automakers sell some electric cars, they complied. This documentary is the story of how they produced a popular electric vehicle but refused to sell it, choosing instead to lease it, fight the mandate in the courts, and eventually re-possess, crush, and destroy all the cars. Today’s concept cars from GM are [...]


Nuclear Broadcasting

Jan 07 2010

The Better Business Bureau demanded that the Nuclear Energy Institute pull its misleading ads from The New York Times, Washington Post, and other major newspapers and magazines, because its claims were misleading. The NEI claims that “Nuclear energy generates electricity without polluting the air and water” and that it is “environmentally clean.” Independent researchers, however, [...]


Corporate Do-Gooders?

Jan 07 2010

The problem with greenwashing is that it’s misleading. It’s a direct attempt to deceive buyers. Furthermore, it calls attention to environmental policies within the company, which makes some people (such as ourselves) curious about what’s really going on. As more people become aware of greenwashing it could just make us all skeptical of any environmental [...]


Polar Opportunism

Jan 07 2010

I often rack my brain as to why Republicans are so adamant on negating global warming. What do they stand to gain? Well, this explains a lot: The North Pole Heats Up. There is a lot of money to be made once the polar ice caps melt. Too bad we’ll all be dead.


General Tricks

Jan 07 2010

G.E. blatantly rips off the style and content of Samurai Jack to lure people to its greenwashing site. G.E.: Ecomagination or just bad conscience? The company that has brought a lot of bad things to our lives, like inedible fish in the Hudson River. Byproducts of the plastics, aircraft engines, nuclear reactors haunt our environment. [...]


PC Hubris

Jan 06 2010

Microsoft has been bragging about the energy saving features of its new operating system. But this article explains how Microsoft’s lack of concern for energy saving features led their XP operating system to waste $25 billion in energy of the past five years. The working assumption of a hundred computers per human being was given [...]


Exxon’s Astroturfing

Jan 06 2010

Exxon corporate citizenship? Yeah, right. This is the same company that has worked tirelessly and spent freely to obfuscate the global warming science issues and convince people through bogus science that the process of warming is a natural occurrence. And what about this idea of “corporate citizenship”? The idea is clear enough, but in reality [...]


« Newer - Older »